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25 SEPTEMBER 2003  

Palladium is able to compete with platinum in the world jewellery market

RosBusinessConsulting informs that this year new metal appeared in Russian jewellery market — palladium. Russian jewellers hope to succeed in competing with foreign producers of platinum jewellery especially as Russia manufactures 70% of the world’s palladium. Jewellery made of platinoids is a new tendency in the conservative domestic jewellery market. By now palladium has been used mostly in automobile catalysts. At the present moment platinum and palladium are used in vanguard designed jewellery, which lacks Russian traditional curls, flowers and twigs. However, Russian buyers’ tastes are becoming different. Moreover, palladium is said to be health-giving. Some express the opinion that it helps those suffering from blood pressure disorders.



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